Rolls Royce Ends Phantom Production With 50 Zenith Collection Models

The time for retirement has come for the current generation of RR’s Phantom with the company launching the last 50 Coupe and Drophead models in a special Zenith Collection form. 

These already sold-out models will be tailored to their customer’s tastes and will come with unique features, including a new glass shelf housed in the tailgate, a large champagne fridge and a bespoke version of the company’s picnic hamper. 

The armrests are now laser engraved with the locations where each model’s concept debuted, with Villa D’Este decorating the Drophead versions and Lake Geneva the Coupe ones. 

A drawer on the dashboard now houses a numbered plaque in a polished aluminum case, showing the limited character of these models. Rolls Royce has also added in there a piece of metal extracted from the Phantom’s assembly line in Goodwood, along with the exact coordinates from where the metal came from. 

The speedometer is housed in brushed steel, the leather’s color is darker on the rear compartments of the cabin, highlighting the driver-centric character of these models and the famous Starlight headliner has been tailored also to ‘bath the driver and front passenger in a warm and inviting celestial glow’.

Rolls Royce drew inspiration from models of its past to create unique paint schemes, including a Madeira Red with Jubilee Silver and a Midnight Blue with Arctic White that were inspired by Phantoms of the 1930s. 

Production of the current Phantom series is now coming to an end, with Rolls Royce already spotted out testing the eighth generation model which will be the first to use an all-new aluminum structure.

The British company didn’t share any info on the pricing of these celebratory Zenith versions but given the brand sees them as ‘true collectors’ pieces’, it’s probably safe to say that there are a lot of zeros involved.