Nother CarGuy

The unprecedented expansion of Mercedes-AMG shows no signs of relenting with confirmation that a number of new AMG-dedicated dealerships are in the works. AMG’s first exclusive dealership opened in Tokyo back in January alongside the announcement that one would open its doors in Sydney as well. Now, AMG boss Tobias Moers has confirmed that Shanghai, Abu Dhabi, the UK and an undisclosed city in Germany will also get AMG showrooms. If these dealerships follow the lead of the Tokyo location, they can be expected to house the brand’s most popular models and will offer a distinctive buying experience in facilities inspired by the brand’s focus on performance. The performance division of Mercedes-Benz is currently enjoying its most successful period to date and in 2016, saw global sales skyrocket by 44 per cent to almost 100,000. According to Autocar, sales are expected to again rise by double digits this year and will steady out until the company’s next-generation models arrive in ...

Coming after a successful year during which they  expanded their product lineup , Mercedes-AMG have reached a milestone in their strategy with the opening of the first standalone showroom.  Unlike the 400 AMG Performance Centers that have been opened over the past 9 years, in 40 countries across the globe, and which were integrated into existing Mercedes-Benz dealerships,  the AMG showroom located in Tokyo's Setagaya district in Japan, stands on its own. A second dedicated showroom will follow later this year, in Sydney, Australia.  " The new dedicated store in Tokyo forms the pinnacle of the dealer network and defines the next stage of our sales initiative. With it, we ensure exclusive and competent care for existing and potential AMG customers at the point of sale. The store serves as a role model for future stand-alone projects in other major cities, which are already on the drawing board. Another dedicated store will open in Sydney before the ye...