Rolls Royce Reveals Futuristic 103EX To Celebrate BMW's 100th Birthday
The British luxury car maker presented today their Vision Next 100 concept, built to honor its parent company BMW centenary. Codenamed 103EX, Rolls Royce’s futuristic concept is the company’s proposal for a fully autonomous coachbuilt luxury vehicle, featuring a hand-built chassis made from the most advanced materials. The company claims that by using cutting-edge manufacturing technologies will allow its customers to get involved even more in the design of the shape, size and silhouette of their future Rolls-Royce. What that means is that the famed British brand plans to return back to its authentic coachbuilding era by embracing the latest advances in technology. “The Rolls-Royce patron will continue to be a famous figure in the future,” explains Giles Taylor, Director of Design, Rolls-Royce. “I envision that the Rolls-Royce VISION NEXT 100 will play a key role in these people’s lives, guiding and conveying them effortlessly through their life’s journey in an exqu...