Polestar Precept: This Techy EV Concept Previews The Brand’s Future
Polestar has been teasing us with an upcoming concept for weeks now, and the wait is finally over as the fully-electric Precept grand tourer just broke cover. The Precept concept represents a vision of the brand’s future direction, boasting an advanced digital interface, sustainable interior materials and quite a lot of safety features. “Precept is a declaration, a vision of what Polestar stands for and what makes the brand relevant,” said the company’s CEO, Thomas Ingenlath. “The car is a response to the clear challenges our society and industry face. This is not a dream of a distant future, Polestar Precept previews future vehicles and shows how we will apply innovation to minimise our environmental impact.” Visually, the Precept looks properly futuristic, thanks to a design philosophy dubbed “Minimalistic Athleticism”. The concept’s sculpted form is said to set the tone for future Polestar vehicles, while its proportions make it quite imposing to look at. It has a 3...