Geely Introduces The New Icon Concept And Borui GE Plug-In Hybrid


Geely has taken the wraps of the new Icon concept which is meant to showcase the brand’s styling chops as well as their commitment to new energy vehicles.


Reportedly based on the same platform that underpins the Volvo XC40, the Icon concept is a compact crossover which features slender head- and taillights which are “inspired by infinity symbols” as they “gradually disappear into the body and make people think of infinite possibilities.” We’re not so sure about that but the crossover also has a ventilated hood, plastic body cladding and aerodynamic wheels.


While the windscreen and roof echo the Range Rover Evoque, the Icon features distinctive bodywork and suicide rear doors which open to reveal a stylish cabin.


Speaking of the interior, Geely says the model has a “minimalist design” which maximizes interior space. Drivers sit behind a two-spoke steering wheel and an upholstered dashboard which apparently has driving information projected onto it. To the right is a traditional infotainment system and stylish air vents which are surrounded by metallic trim.


The model also has a floating center console and suspended seats which have storage space underneath them. Other highlights include gloss black trim, a wireless smartphone charger and LED ambient lighting. There’s also a rear seat entertainment system which has two screens that provide easy access to an assortment of music and video options.


Besides the Icon, Geely introduced the Borui GE which described as a “new flagship of science, technology and intelligence.” The model features a luxurious interior with leather upholstery and wood trim. There’s also a digital instrument cluster and a large infotainment system.


Motivation is provided by a plug-in hybrid powertrain which was jointly developed with Volvo. It features a turbocharged 1.5-liter three-cylinder engine, an electric motor, a small battery pack and a seven-speed dual-clutch transmission. This setup enables the car to have a fuel consumption rating of 1.6 L/100km (147 mpg US / 176 mpg UK).

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