Cadillac President Says Upcoming Sedan Will Own The Nürburgring
Cadillac President Johan de Nysschen recently blamed a decline in sedan sales on America’s crumbling infrastructure and younger consumers who are “less tuned into dynamics and handling” than their parents. This sparked a lot of backlash as it seemed like the typical millennial bashing but the executive has expanded on his comments in an interview with Jalopnik.
Saying things aren’t always black and white, de Nysschen backtracked as he said he didn’t mean to imply “if you’re a young buyer, a millennial or a teenager, that you don’t enjoy driving.” Instead, the problem seems more complicated as the executive noted buyers in markets such as China want a comfortable vehicle and they “don’t need to do 0-60 mph in four seconds” or lap the “Nürburgring in nine minutes flat.”
de Nysschen went on to talk about the need for crossovers but his most interesting comment was about the upcoming entry-level sedan. He said the model will have rear-wheel drive and be able to “lap the Nürburgring faster than anyone of our competitors in that category, if they care about that.”
His statement seems to suggest the entry-level sedan will receive a V-Series variant and this isn’t too surprising as he has previously said we can expect a “far broader” V and V-Sport lineup in the future.
de Nysschen has been talking about the model for several years and has previously described the Audi A3 and Mercedes CLA competitor as a “big priority.” However, the company decided to focus on crossovers first and that decision will see the introduction of the XT4 at the New York Auto Show later this month.
The entry-level sedan is expected to arrive after the CT5 and reports have suggested to could be launched before 2021. The model may be called the CT3 and rumors have indicated it could spawn coupe and convertible variants called the CT4.
Note: Cadillac ATS-V pictured
Carscoops
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